OUR MISSION - PREVENT PURPLE NURPLE
WE LOVE TO RIDE.
WE HATE BEING COLD.
WE HATE BEING COLD.
Let's not get too serious. The Warmfront is a great idea, but wearing a bib while you're riding is a little silly. Riding a bike is fun.
We were sitting around kicking around an ad campaign and logo ideas and since we really haven't grown up we still act like juveniles. Imagine that cheesy Snuggie commercial, and you see where we are going with this. We also wanted to have really cool hashtags too that played off our name.
We take our product very seriously, but our "image"?" Not so much.
What is basic marketing - fill a need. So what if we made up a medical condition and the Warmfront solved it. Hello Purple Nurple.
Yeah.
We were sitting around kicking around an ad campaign and logo ideas and since we really haven't grown up we still act like juveniles. Imagine that cheesy Snuggie commercial, and you see where we are going with this. We also wanted to have really cool hashtags too that played off our name.
We take our product very seriously, but our "image"?" Not so much.
What is basic marketing - fill a need. So what if we made up a medical condition and the Warmfront solved it. Hello Purple Nurple.
Yeah.
After years of research and clinical trials, the fake doctors pictured above have discovered the ulitmate prevention and cure to Purple Nurple.
